International legal practice Osborne Clarke has advised Five Elms Capital on their recent $25 million strategic growth investment in 360Player, a leading all-in-one digital platform for modern sports clubs. This investment will support 360Player's ambitious plans to expand its integrated platform for clubs, coaches, players, and parents across new international markets.
Founded in Sweden in 2017, 360Player serves well-known clubs including Barça Academy, Rafa Nadal Academy, and Rush Soccer. The company's comprehensive suite of digital tools spans video analytics, player development, team management, and seamless financial services for clubs. 360Player currently serves over 420,000 users across 50+ countries, with recent rapid growth in key markets like the United States.
The investment from Five Elms will enable 360Player to accelerate its international expansion, enhance its integrated platform with new product features, and grow its team of sports industry experts and technologists to support scaling.
The Osborne Clarke Sweden team was led by corporate finance partner Mikael Nelson and consisted of senior associate Oscar Widen Einarsson, and associates Natalin Kabro and Magdalena Jener. The Osborne Clarke team worked together with Husch Blackwell (https://www.huschblackwell.com/) in the US, led by Remy Fesquet, to bring this deal to fruition.
For more information about the deal, please visit 360Player Receives $25 Million Investment from Five Elms Capital to Accelerate Global Expansion of Sports Management Software
About Five Elms Capital: Five Elms is a leading growth investor in world-class software businesses that users love. They provide capital and resources to help companies accelerate growth and further cement their role as industry leaders. With over $3 billion in assets under management and a global team of 70+ investment professionals, Five Elms has invested in more than 70 software platforms globally. For more information, please visit www.fiveelms.com
About Osborne Clarke: Osborne Clarke has a market-leading international venture capital practice for companies operating in tech-enabled industries. The team has an outstanding track record advising global investors, venture capital funds, fast-growth companies and market challengers that are driving innovation, advising at every stage of company development across all corporate areas, from equity and debt fundraising to private M&A and IPOs.
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