Retail and Consumer
How to label and advertise non-alcoholic drinks across Europe
Published on 8th Apr 2021
Non-alcoholic drinks are a huge growth area, but are subject to very different marketing regulations in different countries
Katrina Anderson, Rebecca Chui, Gaëlle Saint-Jalmes, Louis Hoffreumon and Samuel Martinez discussed the different labelling and advertising requirements of for so-called non-alcoholic drinks across Europe.
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